Maggie’s Giving Group

Maggie’s Giving Group grew out of a simple premise: charitable giving is a natural outgrowth of a person’s healthy, mature relationship with money. We know that charitable giving is key to financial health, but we do it for the peace and joy it brings.

Each year Chicory Wealth’s clients nominate organizations to be considered as beneficiaries of an annual December fundraising event. Maggie’s Giving Group board members then choose two final organizations. Our goals align with the United Nations Sustainable Development Goals (SDGs) to end poverty, protect the planet, and ensure prosperity for all.

As of 2020, Maggie’s Giving Group had raised approximately $135,000 for community organizations since its inception in 2007.


2021 Maggie’s Giving Group Partners


This was a big year for nominations for Maggie’s Giving Group, making the decision on which two final organizations to pick extremely difficult for the board. Thirty nonprofits were nominated – most, but not all, centered on the theme of sustainability and the environment. All these organizations are doing excellent work in the community, so we hope you will learn more about them all.

We’re excited to announce that our two 2021 Maggie’s Giving Group partners are Live Thrive’s Center for Hard to Recycle Materials (CHaRM) and the West Atlanta Watershed Alliance, both located in Atlanta, Georgia.


Center for Hard to Recycle Materials (CHaRM)

Live Thrive is an Atlanta-based nonprofit organization working since 2010 to create a community that cares about a healthy and sustainable environment. Live Thrive’s premier program is the Center for Hard to Recycle Materials (CHaRM) facility. This is a permanent drop-off facility that aims to improve environmental health by encouraging reuse and diverting thousands of pounds of household hazardous waste, bulky trash, and other hard-to-recycle items from Metro-Atlanta landfills and water systems. CHaRM also accepts sorted single-stream items for those who do not have access. All operations expenses for CHaRM are paid from grants, donations, and recycling fees.

We hope you will consider a donation to Live Thrive’s Center for Hard to Recycle Materials by clicking HERE. Please let them know you’re making your donation as part of Maggie’s Giving Group!


West Atlanta Watershed Alliance

The West Atlanta Watershed Alliance (WAWA) is a community-based non-profit organization whose mission is to improve the quality of life within the West Atlanta Watershed by protecting, preserving, and restoring the community’s natural resources. WAWA represents African American neighborhoods in Northwest and Southwest Atlanta that are most inundated with environmental stressors, but are least represented at environmental decision-making tables. WAWA has preserved more than 400 acres of greenspace from development in Southwest Atlanta; operates the Outdoor Activity Center, a 26-acre urban forest preserve and nature center; and is the steward of the 135-acre Cascade Springs Nature Preserve and the 200-acre Lionel Hampton Beecher Park, all in Southwest Atlanta.

We hope you will consider a donation to the West Atlanta Watershed Alliance by clicking HERE. Please let them know you’re making your donation as part of Maggie’s Giving Group!



Other 2021 Nominated Organizations:

Alliance for International Reforestation implements educational programs, reforestation, and regenerative farming methods in Central America to protect water sources, build soil health, prevent mudslides and erosion, prevent lung disease, and provide more nutritious crops—while protecting the Earth.

Atlanta Food Bank fights hunger by engaging, educating, and empowering the community. They work with nonprofit partners to distribute meals across metro Atlanta and north Georgia.

Clean Energy Works is leading the way in the development and adoption of inclusive utility investment strategies that provide access to clean energy solutions for all, regardless of demographic identity, income levels, or property ownership status.

Concrete Jungle transforms overlooked and underutilized fruit trees and land in Georgia into a healthy food source for communities in need.

Earth Justice is a nonprofit public interest environmental law organization using the power of law and the strength of partnership to protect people’s health, to preserve magnificent places and wildlife, to advance clean energy, and to combat climate change.

Eco-Addendum makes knowledge about the native ecology in Atlanta, Georgia, and the Southeast easily accessible to diverse audiences throughout the region.

Families First works to improve outcomes for children, youth, individuals, and families at every stage of life by providing them with mental health support, coaching, early education, parenting skills, and supportive housing via prevention and intervention.

Georgia Interfaith Power and Light inspires and mobilizes people of faith and conscience to take bold and just action on climate change.

Giving Grace is a network that primarily serves people in the community with acute needs that threaten them with displacement and the loss of meaningful connections. Their efforts are geared toward single-parent families, persons experiencing homelessness, and the extremely poor.

Greening Youth Foundation engages under-represented youth and young adults, while connecting them to the outdoors and careers in conservation. Its environmental education programs engage children from local communities and expose them to healthy lifestyle choices in order to create an overall healthy community.

Hands On Atlanta mobilizes the Atlanta community to tackle the city’s most pressing needs in the areas of the environment, arts and culture, hunger and homelessness, health and wellness, youth and families, and more.

Historic Westside Gardens advances the wellness of the Atlanta Westside neighborhood through home food gardens, wellness education, health advocacy, and economic empowerment.

Hurricane Island Center for Science and Leadership integrates science education, applied research, and leadership development through year-round educational programs and a seasonal environmentally sustainable island community.

Institute for Justice defends ordinary people who want to pursue their vision of the American Dream but find that the government is standing in their way. They work with their clients no matter how long their cases take and win 75% of the time.

Little Sun Project has been working since 2012 to create a thriving world powered by the sun, empowering communities in Africa with solar energy and inspiring action for a solar powered world.

Lost and Found Youth works to find safety and shelter for Atlanta’s LGBTQ+ youth.

Louis D. Brown Peace Institute serves as a center of healing, teaching, and learning for families and communities impacted by murder, trauma, grief, and loss.

Monarchs Across Georgia is a committee of the Environmental Education Alliance working with teachers, students, families, communities, businesses, and others to study monarchs and restore butterfly habitat across the state.

Mountain View Personal Care Home is a non-profit charity primarily serving elderly low-income residents of DeKalb County, Georgia.

Policing Alternatives & Diversion Initiative (PAD Atlanta) works to reduce arrest and incarceration of people experiencing extreme poverty, problematic substance use, or mental health concerns, and increase the accessibility of supportive services in Atlanta and Fulton County.

Project Glimmer helps to build self-confidence and the well-being of at-risk adolescent girls across the country.

Uniting around music, Reverb is dedicated to empowering millions of individuals to take action toward a better future for people and the planet.

Root Cause Farm works toward a just, equitable, and resilient food system where all types of hunger are nourished. The farm uses food as a tool for connection and action, growing organic produce on one acre and distributing it at their farm, their local food pantry, and to other partner organizations in their area of North Carolina.

Southern Conservation Trust is dedicated to elevating nature through exceptional stewardship throughout Georgia and the Southeast.

Trees Atlanta works to mitigate Atlanta’s tree loss, protect its forests, and increase its tree canopy with the help of volunteers.

Located in Atlanta, Urban Recipe partners with its members and supporters in creating food security, building community, and providing a platform for personal development while affirming dignity.

World Central Kitchen uses the power of food to nourish communities and strengthen economies through times of crisis and beyond.

The Wylde Center offers educational programs, events, and greenspaces that actively engage people in their environment, health, and community and develop skills in environmental science, sustainable urban living, organic gardening, health, and nutrition.


Our Past Projects

To see the organizations Maggie’s Giving Group has partnered with in the past, click HERE.
To see an update from our 2020 charities on how they used the funds we raised, click HERE.



Maggie’s Giving Group Selection Criteria


Following the recommendations of the 2018 Maggie’s Giving Group Criteria Selection Task Group, Maggie’s Giving Group uses three distinct categories of organizations to be emphasized in a given year.

ANY non-profit can still be nominated, but clients and the Maggie’s Giving Group board will be inspired to give certain types of organizations more attention in some years. This gives some groups that historically never get selected more of a chance.



  • 2020 — No Category Priority (Due to these unique COVID-19 impacted times, we paused in 2020 from prioritizing any one of our three broad categories)
  • 2021 & 2024 — Environment/Sustainability
  • 2018 & 2022 — People
  • 2019 & 2023 — Animals


A non-profit nomination:

  • Must be an IRS 501(c)3 qualified charity
  • Must serve a vulnerable/underserved population
  • Must appeal to a broad demographic of Chicory Wealth clients
  • Must have a clear and compelling mission
  • Must generate direct, tangible results
  • Must be well-managed
  • Must demonstrate likelihood of being a sustainable organization
  • Must be able to make a real impact from the projected $4,000 to $7,000 typically raised by our event
  • Does NOT need to be local to metro Atlanta, given that a growing portion of Chicory Wealth clients now live outside of Georgia; it may be a small global organization
  • Should not be a prior recipient of Maggie’s Giving Group funds